Netflix has released the official trailer for its upcoming Korean romantic comedy series “Boyfriend on Demand,” with Blackpink’s Jisoo leading a star-studded cast.
Jisoo plays Mi-rae, a webtoon producer worn out by her daily grind who escapes into a subscription-based virtual dating simulation program promising the dates of her dreams.
The series takes its title from the in-story service itself, which offers custom-made fantasy scenarios tailored to each user’s ideal type. Set against the backdrop of office life, the show uses the virtual boyfriend concept to explore the gap between perfect fantasy and imperfect reality.
“Boyfriend on Demand” is directed by Kim Jung-sik, whose previous credits include “Work Later, Drink Now” and “No Gain No Love,” with a script by Namgung Do-young.
The series features a lineup of virtual boyfriends with special appearances from Seo Kang-jun, Lee Soo-hyuk, Ong Seong-wu, Lee Jae-wook, Lee Hyun-wook, Jay Park, Kim Young-dae and Lee Sang-yi, each bringing a different flavor of romance to Mi-rae’s simulated love life. Ha Young and Yoo In-na round out the cast.
The story follows Mi-rae’s use of a futuristic subscription-based app called “Boyfriend on Demand,” which allows users to experience ideal romantic dates in digital settings. Her journey takes a turn when she becomes involved with her colleague and professional rival, Park Kyeong-nam, whom Seo In-guk portrays.
The series, which premieres March 6, is produced by Whynot Media, Baram Pictures and Kakao Entertainment. Watch the trailer below.
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