The White House has officially launched its account on TikTok, even as the Chinese-owned platform faces the threat of a nationwide ban in the United States.
In its first post on Tuesday, the White House shared a 27-second video featuring clips of Donald Trump alongside the caption “America is back! What’s new, TikTok?”. The profile description reads: “Welcome to the golden age of America.”
Within just three hours, the official account had already gained more than 25,000 followers.
Trump’s personal TikTok account remains one of the largest on the platform, with over 110 million followers, even though he has not posted since 5 November 2024, the day of the presidential election that returned him to power.
TikTok, owned by Chinese tech giant ByteDance, has been at the center of a political storm in Washington. Under legislation passed by Congress in 2024, the app faces a ban in the US unless ByteDance relinquishes control. Lawmakers from both parties have expressed concern that the Chinese government could exploit user data or manipulate public opinion through the app.
Although Trump has repeatedly extended the deadline for ByteDance to sell TikTok, he has admitted to having what he called “a soft spot” for the platform. The current deadline for a sale is set for 17 September.
The White House already maintains a strong presence across social media, with 2.4 million followers on X (formerly Twitter) and 9.3 million on Instagram. Trump himself has 108.5 million followers on X, though he primarily uses his platform, Truth Social, where he is followed by 10.6 million users.
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