Trump Media Weighs $100,000 Monthly Subscription for Early Access to President's Posts

Trump Media & Technology Group, the parent company of Truth Social, has discussed charging traders and institutional investors as much as $100,000 per month for faster access to U.S. President Donald Trump's posts on the social media platform, the Financial Times reported on Friday.

The report, citing people familiar with the discussions, said the premium service would give subscribers an early view of Trump's posts, content that has increasingly demonstrated the ability to move financial markets.

Trump Media did not immediately respond to Reuters' request for comment, and Reuters said it could not independently verify the Financial Times report.

The report follows Thursday's launch of Truth API, a licensed, paid data service designed to provide banks, trading firms, and other financial institutions with the fastest possible access to content from Truth Social's most influential accounts.

According to a company spokesperson, the service will deliver posts from the platform's 10 most influential accounts significantly faster than the standard notifications available through the Truth Social app.

The initiative marks Trump Media's first major push into the data licensing business, opening a potential new revenue stream as the company seeks to diversify beyond its social media platform amid intense competition from larger technology firms.

Trump's Truth Social posts have become closely watched by investors because of their ability to influence financial markets, particularly when addressing tariffs, trade policy, or other economic issues.

One notable example came on April 9, 2025, when major U.S. stock indexes surged after Trump announced on Truth Social a 90-day suspension of several newly proposed tariffs, triggering a sharp rally on Wall Street.

The growing market sensitivity to presidential social media posts has elevated their value for traders, hedge funds, and financial institutions seeking timely information that could affect asset prices.

Trump Media shares pared most of their earlier losses following the Financial Times report. The stock was down 0.4% in afternoon trading on Friday and has fallen roughly 27% year-to-date.

According to regulatory filings, the Donald J. Trump Revocable Trust owns approximately 114.75 million shares, representing about 41% of Trump Media's outstanding stock. The trust is overseen by Trump's children and manages the U.S. president's investment holdings.