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Supervisor Elham AbolFateh
Editor in Chief Mohamed Wadie
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To Grasp Time Creation, Go Over “Make Time”


Wed 11 Sep 2019 | 02:53 PM
Ahmed Yasser

In a world where information refreshes endless and the work day feels like a race to react to other people’s priorities faster, frazzled and distracted has become our default position.

”Make Time” book by Jake Knapp and John Zeratsky is explained what if the exhaustion of constant busyness wasn’t mandatory?. What if you could step off the time wheel and start taking control of your time and attention?. The book isn’t about productivity or checking off more to dos. Nor does it propose unrealistic solutions like throwing out your smartphone or swearing off social media.

The book’ isn’t about radically overhauling your lifestyle it’s about making small shifts in your environment to liberate yourself from constant busyness and distraction.

Jake Knapp and John Zeratsky have disscused a four step framework that anyone can use, packed with more than 80 tactics to help you design your day around the things that matter. Tactics such as: Choose a daily highlight, be the boss of your phone, stay out of social media infinity pools, slow your inbox, make TV a sometimes treat,eat without screens, go off grid and spend time with your tribe.

That’s the beauty of book, especially when compared to so many other productivity and business books Knapp and Zeratsky are the opposite of prescriptive.

While their thinking is influenced by their tech backgrounds they created ”Google Ventures” design sprint process they are neither for nor against technology for its own sake ”Knapp” has mostly bricked his iPhone, while ”Zeratsky” can’t imagine a phone without e-mail.

Time is the single biggest ingredient for creative work. Time to focus, time to experiment, time to master creative skills. It's provides ways for each of us to find new reserves of that precious commodity. It is an excellent guidebook for taking control of design of your life.