Apple sold between 1.7 million and 2 million iPhone 12 units during the phone’s first day of preorders on October 16, according to Apple’s analyst ”Ming-Chi Kuo” posted on Monday.
According to Kuo, China has the most demand for the new version since the country’s 5G networks are more widely available than they are in other countries.
Also, he explained that the more premium iPhone 12 Pro model saw higher demand than expected. The iPhone 12 Pro, which starts at $1,000, comes with a few extra features not found on the standard iPhone 12, such as; a telephoto camera lens, a LiDAR sensor for detecting depth, options for additional storage, and the ability to shoot portrait shots in Night Mode among other differences.
On other hand, the preorders for the new models began on October 16, with general availability coming on October 23. Two models are up for preorder starting November 6 and officially launch on November 13.
Noteworthy, Apple launched the iPhone 12 lineup during a virtual event on October. The new iPhone 12 and iPhone 12 Mini, come in five colors, have a new squared-off design, and are 5G-enabled.
According to Apple, iPhone 12 Pro models feature Smart Data mode, which extends battery life by intelligently assessing 5G needs and balancing data usage, speed, and power in real time.
Also, A14 Bionic is the first chip in the smartphone industry built on 5-nanometer process. It has the fastest CPU and GPU by up to 50 % compared to the fastest competing smartphone chips.
According to IDC data, Apple’s iPhone shipments grew 11.2% on the year during the April-to-June quarter, making it the only smartphone maker that saw unit sales increase amid the global pandemic.
Moreover, some market watchers had expected the company to revamp the model each year to revive sales
Noteworthy, Apple started producing 5G iPhones in mid-September. The production of the 5G phones will start with at least one models, the lowest-priced version with a 6.1-inch OLED screen and two rear cameras.
This model accounts for around 40% of the production orders Apple has placed for 5G handsets. The most expensive model will be the 6.7-inch, triple-camera 5G iPhone, according to Nikkei report.