OpenAI has officially launched Sora, its advanced AI video generator, allowing users to create high-quality videos from text prompts.
Available to premium ChatGPT users, Sora can generate videos such as sumo-wrestling bears and a cat drinking coffee.
However, the company has imposed strict limitations on generating videos featuring human likenesses, offering this capability only to a select group of invited testers.
The move reflects OpenAI’s ongoing efforts to address concerns surrounding deepfakes, misappropriation of likenesses, and the potential misuse of AI-generated content.
The company is particularly focused on preventing harmful uses, including the creation of sexual deepfakes and child exploitation material.
Text-to-video AI tools like Sora have been heralded for their potential to revolutionize entertainment, marketing, and content creation, but they also raise serious ethical and legal concerns.
As AI-generated content becomes more accessible, OpenAI is working to strike a balance between innovation and responsibility.
The release of Sora has generated significant interest, resulting in temporary account creation restrictions due to heavy traffic.
OpenAI has not disclosed the sources of imagery and video used to train Sora, following previous legal challenges over copyright infringement related to ChatGPT’s training data.