Supervisor Elham AbolFateh
Editor in Chief Mohamed Wadie

Nancy Ajram Named Tiffany & Co.’s First Arab Brand Ambassador


Mon 20 Feb 2023 | 08:59 PM
Nancy Ajram
Nancy Ajram
Yara Sameh

Lebanese recording artist Nancy Ajram has been named Tiffany & Co.’s new brand ambassador. 

The popstar is the first Arab woman to serve as the face of the luxury brand. Ajram joins in the footsteps of actresses Anya Taylor-Joy and Tracee Ellis Ross, and international superstar Beyonce, who have all served as brand ambassadors for Tiffany & Co.

"I am excited to join @TiffanyAndCo as House Ambassador and to continue highlighting the brand’s diamond legacy and rich heritage," she tweeted on Monday.

 “It is a great pleasure to work with Tiffany & Co. and to collaborate with a House, which dedicates itself to innovation while also cherishing craftsmanship,” Ajram added in a press statement. 

“I have long been fascinated by Tiffany &Co., its incredible archives, and the intriguing stories hidden in so many of its magnificent pieces, and with every new collection I find myself mesmerized all over again.” 

Her appointment comes weeks after the storied American jewelry house unveiled its new high jewelry capsule collection inspired by pearl-diving in the Middle East in Doha for the first time. 

Nancy Ajram

The acclaimed singer, born on May 16, 1983, is considered one of the best female singers in Lebanon and the Arab world.

Ajram began performing as a child and participated in several television shows. Ajra released her debut studio album “Mihtagalak” in 1998.

She rose to fame after the release of the controversial smash hit single “Akhasmak Ah” and the debut of her third studio album “Ya Salam” in 2003.

Ajram is considered by many an Arabic music icon of the decade, she was described on Oprah Winfrey’s show as one of the most influential personalities in the Middle East.

She participated in the most significant Arabic festivals and won multiple awards, most importantly the 2008 World Music Award for best-selling Middle Eastern artist, the youngest Arab WMA winner to date, 2012 WMA for the second time, and 2014 WMA for the third time.

The acclaimed singer is a multi-platinum Lebanese singer and Goodwill Ambassador for UNICEF.