Long Live Egypt Fund (LLEF) launched today’s morning a campaign to raise funds to furnish 500 brides with an initiative named “ Happiness Shop".
This campaign is the first of its kind in history of charity work in Egypt.Management of LLEF launched a major ceremony on Saturday.
The ceremony was attended by Dr Sahar Nasr, Head of the Executive Committee of LLEF, Maj. Gen. Mohamed Amin Ibrahim, Secretary of LLEF, Dr Nevien Gamei, Chairman of Agency of Developing of Small, Medium-Sized projects, Dr Ali Goamma, member of Executive Committee of LLEF and Dr Mohamed Al Wahsh, Medical and Scientific Adviser of the fund.
The guests also included a constellation of banking officials along with artists and public figures. Among those artists were actresses Ragaa El Geddawy, Lebleba, Fardous Abdel Hamid, Kendah Alloush, Wafa Amer.
Also, Actor Ahmed Helmy, Hany El Behraiy, a famous designer appeared in the ceremony. Mohamed Hamaqy, a prominent singer performed at the ceremony held by LLEF to enjoy the brides.
During the ceremony, officials handed over 100 brides documents of furnishing. Tamer Abdel Fattah, acting executive manager of LLEF, said that the aim of that campaign is keeping of the Egyptian family and to reduce numbers of debt-saddled women.
Those women borrowed money to furnish their girls. He added that furnishing brides is a project of “Happiness Shop” initiative launched by LLEF last April to support families and university students.
A million and a quarter new pieces of clothes will be handed over to those students within the first stage of the initiative.
Every student picks three pieces of shows that will be organized in state-run universities. Other shows will be launched in orphanages and societies of sponsoring sons of detained women.
Abdel Fattah pointed out that every beneficiary bride receives a washing machine, fridge, cooker, water heater, electric iron, fan, mattress and a set of cosmetics.
He assured that there are some standards that will be taken into account, such as the monthly income, age of the bride and a person with special needs.
It is worth to mention that LLEF sponsors some social projects like an initiative named “ Prisons without Debt-Saddled”.
The initiative freed more six thousand prisoners so far and protected 16 thousand sons of those women.
Dr Ali Gomma, member of the Executive of LLEF, said that today’s ceremony includes many meanings.
The beneficiaries were happy.
He added the family is the main cell of society so it should be built on sound bases.
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