Distinctive Summer 2020 Evening Gowns Collection Unveiled

Fashion designers Islam Hashad and Ibrahim Ahmed presented a distinctive collection for the 2020 summer.

The collection consists of 30 different and distinctive pieces that suit elegance seekers who are searching for perfection.

Hashad and Ahmed's designs are characterized by its inimitable style, as it combines elegance with privacy away from heavy embroideries, and depends on attractive ideas and cuts that hide the body flaws.

* The beginning is the sketch

“We meet any woman who desires to make a design and listen to what she has in mind, and then we translate her imagination on the sketch and try to achieve her dream our way,” Hashad said.

* Excellence and beauty

“We are trying to make women look beautiful, chic, and satisfied with themselves, and more importantly, to be different,” Ibrahim added.

He continued: "It must be suitable to the shape of her body, I mean, if there was an issue with any area of her body, we need to fix and hide it with the design."

* Layered Materials

Designers rely on mixing more than one material in a single design.

The duo relied in the summer collection on various high-end fabrics from tulle, guipure, metallic guipure, alta moda, and feathers.

* Colors suitable for neutral skin tone

Ibrahim pointed out that they do not seek trendy colors only, but use the appropriate colors for the design we create.

“The colors that fit with the color of the Egyptians neutral skin tone are the milky color (aqua), pink, black, silver, and beige (shampoo), which will be the main colors in any collection because it is the preferred colors for us,” he revealed.

* Golden tip

Both of designers presented a golden tip to woman, saying: “We advise any woman wearing a dress for it to be appropriate concerning the time and place of the occasion. It doesn't need to be trendy this season, only the most important thing is for it to be suitable for her.”

Contributed by Yara Sameh