Elissa Launches Breast Cancer Initiative

Lebanese superstar, Elissa, announced on Saturday launching a 'Breast Cancer Initiative' to help every woman maintain her health.

Pink October is Breast Cancer Awareness Month, an annual campaign to raise awareness about the impact of breast cancer.

Due to the economic crisis in Lebabon, many women are deprived of the detection of breast cancer. Therefore, Elissa said she is contributing to the annual campaign.

https://twitter.com/elissakh/status/1444216855737032704?s=08

The prominent singer has previously urged women to undergo screening for early detection of breast cancer, affirming that cure rates of such disease are up to 100%.

She decided to dedicate 40% of her new jewelry campaign sales to every patient who could not bear treatment expenses.

In 2018, Elissa announced her battle with the illness along with the release of the music video Ila Kol Elli Bihebbouni (To Those Who Love Me).

“I am a strong woman and initially I didn’t want people to know because I didn’t want them to look at me and say ‘what a pity, she is ill’," she admitted. “I didn’t even tell my own family members because I didn’t want the news to reach my mother. I didn’t want her to worry.”