On Friday, Egypt celebrated World Tourism Day by illuminating the Giza Pyramids and the Sphinx for two hours. The event, organized by the Ministry of Tourism and Antiquities, highlighted the theme of this year’s celebration: "Tourism and Peace."
According to Dr. Mohamed Ismail Khaled, Secretary-General of the Supreme Council of Antiquities, the illumination of the Giza Pyramids was directed by Egypt's Minister of Tourism and Antiquities, Sherif Fathy. The two-hour lighting event sent a message of peace to the world from one of the most significant UNESCO World Heritage sites—home to the Great Pyramid of Giza, the last remaining wonder of the ancient world.
In a speech commemorating the occasion, Minister Sherif Fathy emphasized the vital role tourism plays in promoting global peace and stability. He noted that tourism is a powerful soft diplomacy tool that fosters communication, cultural exchange, and understanding between nations. He highlighted that the tourism industry relies on freedom, safety, and security of movement, which can only be achieved through ongoing efforts to ensure peace on a global scale.
Minister Fathy also reflected on the significance of the "Tourism and Peace" theme, drawing parallels to ancient Egyptian history. He referenced the world’s first recorded peace treaty, signed by Pharaoh Ramses II and the Hittites after the Battle of Kadesh, demonstrating Egypt's longstanding commitment to peace and stability.
To further mark the occasion, the Egyptian General Authority for Tourism Promotion launched a campaign titled "Peace from Egypt" across its various social media platforms. The campaign aims to promote Egypt as a peaceful destination while encouraging cultural exchange and global understanding.