Amazon has denied reports that it planned to display import tariff costs on product listings, following tensions with US President Donald Trump over trade policy impacts.
The company clarified that no such decision had been approved and affirmed that the proposal will not be implemented.
Speculation arose after reports indicated that Amazon might show tariff-related surcharges on items imported from countries affected by Trump's new trade measures, particularly China, which now faces import tariffs as high as 145 percent.
Amazon spokesperson Tim Doyle clarified that the idea was merely explored by the team managing Amazon Haul, the company's new low-cost storefront, and was limited in scope.
He confirmed that the broader Amazon platform had no plans to implement such pricing changes.
The issue escalated after White House Press Secretary Karoline Leavitt accused Amazon of aligning with foreign interests.
However, tensions eased swiftly following a direct conversation between Trump and Amazon founder Jeff Bezos. Trump later praised Bezos for resolving the matter quickly, describing him as cooperative and commendable.
The exchange marks a notable shift in their previously adversarial relationship. During Trump’s first term, Bezos and Amazon frequently faced public criticism from the administration.
Now in his second term, Trump has softened his stance, with Bezos attending the inauguration ceremony in January and Amazon contributing $1 million to the inaugural fund.
The Washington Post, owned by Bezos, also took a neutral editorial stance during the last election, marking the first time in over three decades it refrained from endorsing a presidential candidate. Reports suggest the paper’s editorial board had been leaning toward Democratic nominee Kamala Harris before the decision.
Amazon’s clarification and renewed engagement with the administration underscore a broader realignment between Big Tech and political power amid shifting regulatory and trade dynamics.