Tarek Amer, Governor of the Central Bank of Egypt (CBE) toured the digital transformation sector at Banque Misr, in the presence of the bank's chairman Mohamed El-Etreby, and Vice-Chairmen Akef El Maghraby, and Hossam El Din Abdel Wahab, as well as a group of bank officials.
The visit comes in light of the state’s drive towards digital transformation, of which Banque Misr’s is playing a vital role. The sector allows the establishment of a flexible model synchronized that allows digital transformation in all banking operations.
Banque Misr was keen to adopt its strategy for the concept of digital transformation, in line with the state's direction and the efforts of the CBE to promote digitalization.
Amer reviews Banque Misr digital services
Amer reviewed the bank's new digital service, whose electronic platform will be launched in the near future to provide online loans for SMEs. The service is launched under the umbrella of Bank Misr Express electronic services, as well as the new generation of Internet and mobile banking services "BM Online".
El-Etreby stated that the digital transformation sector in Banque Misr is the first integrated system to provide innovative digital solutions to the banking sector aimed at providing the best service to the bank's customers.
He also confirmed the bank’s plan to develop branches equipped with the latest advanced digital services. The digital transformation provides innovative digital solutions, a better customer experience and the necessary capabilities to ensure the sustainability of development.
On his part, El-Maghraby stressed that Banque Misr's strategy is to transform traditional banking to a digital one. He explained that the introduction of digital transformation elements into the banking system will contribute to improving the provision of banking and financial services.
Abdel Wahab confirmed that the digital transformation and financial technology support for Banque Misr will contribute to benefiting from the promising new paths of economic and financial development.
"Digital transformation will support growth and enable more segments of society to obtain appropriate financial solutions," the vice-chairman added.
Banque Misr, founded by industrialist Talaat Harb in 1920, always strives to enhance the excellence of its services, maintain its long-term success, and actively participate in innovative services that meet the needs of its customers, as the bank's business values and strategies always reflect the bank’s commitment to sustainable development.
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