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Netflix Acquires StoryBots to Compete with Disney


Fri 10 May 2019 | 02:33 PM
Taarek Refaat

American media-services provider Netflix has announced that it will acquire the animated children's television series StoryBots.

According to media analysts, the price of the investment will be intangible to Netflix.

The investment marks a shift for Netflix in a series of intellectual property acquisition waves. It's the company's second acquisition after purchasing MillarWorld in 2017.

The series will be available in 22 languages across the globe, where StoryBots will expand its activities following the purchase. Season 3 of "Ask The StoryBots" will be displayed on Netflix later this year.

In 2016, StoryBots was founded by Gregg and Evan Spiridellis. Founders said that Netflix's investment was verified following the company's increasing interest in expanding educational content.

[caption id="attachment_50327" align="aligncenter" width="501"]StoryBots puppets StoryBots puppets[/caption]

"Netflix aspires to create a global educational franchise," Spiridellis pointed out, adding that StoryBots can be the next generation of Sesame Street.

However, the company did not disclose the details and terms of the deal. Netflix is ​​striving to attract more kids to its network to compete with Walt Disney's cheaper service.

StoryBots has more than 1 billion views on YouTube, other social media apps. In the year 2016, Netflix launched its first animated series of ASC Story Bots. The series featured the voices of multiple celebrities, including Snoop Dogg, Edward Norton, and Ali Wong.

Meantime, Netflix fell 0.44 percent to record $ 362.48 per share.