Instagram to Exceed Facebook by 2020

By: Ahmed Yasser

CAIRO, Jan.6 (SEE)- Instagram is a full mobile experience although it is also available on desktop and tablet. However, the majority of social media users in 2019 are based on mobile and it's extremely mobile friendly and essentially made for mobile. In 2012, ''Facebook'' made a bold move to purchase a lesser known unpopular social media platform for $1 billion. Instagram is set to overtake ''Facebook'' in terms of users by the end of 2020.

Various functions of the site are designed to keep people using their mobile devices for example, photos can only be uploaded on Instagram by mobile not using a desktop.

The statistics show that Facebook is on the down and Instagram is on the up. In 2017, Instagram followers increased from 600 million to 800 million، a growth of 33%.

It is appealing to a younger audience that enjoy taking photos and posting stories. Whilst not hard to use it is slightly trickier than using ''Facebook'' for someone that has not used it before.

Instagram is a platform for influencers and followers based on visual appearance not wittiness or speech such as; ''Twitter'' and It is more technical and more image focused to appeal to a young audience.