Supervisor Elham AbolFateh
Editor in Chief Mohamed Wadie

Gourmet, Softec to Streamline Home Delivery, Branch Replenishment Logistics


Sun 11 Oct 2020 | 05:06 PM
Hassan El-Khawaga

Gourmet Egypt, a producer and supplier of food products and handcrafted recipes, and Softec Technologies, a technology company providing AI and Visibility solutions for logistics, announced on Sunday they will collaborate to help Gourmet’s operations automate, optimize and control home delivery and branch replenishment routes with Artificial Intelligence.

NORMA, a Softec’s AI solution that combines scientific route optimization with Machine Learning, will enable Gourmet to automate its logistics operations to continue scaling with fast, reliable, and customer-centric home delivery services.

It will also monitor estimated arrival times and performance benchmarks enabling Gourmet to continue growing while putting customer experience at the heart of its objective.

[caption id="attachment_157972" align="aligncenter" width="620"]Gourmet Egypt Gourmet Egypt[/caption]

“It’s all about collaborating with the best in class – NORMA meets this match. We’re excited by the prospect of increasing customer delight by improving on-time deliveries and improving efficiency,” CEO and founder of Gourmet Egypt Jalal Abu-Gazaleh said.

Gourmet is the most progressive wholesome food retail delivery service in Egypt delivering fresh groceries in Cairo, Alexandria, and the Red Sea. With Softec’s AI-driven optimization, autonomous planning, and visibility software, it envisions to continue its expansion strategy on an advanced technological backbone.

“Putting AI in the heart of its logistics and home delivery operation will enable Gourmet to continue setting benchmarks in the market with predictable, reliable delivery times,“ CEO of Softec Nour Shawky noted.

“Being personally a big fan of Gourmet gives me even more pleasure to contribute to its growth with our innovations. The entire team is very excited to be working with people that know the value of adapting technologies to bring amazing customer experience to our homes," Shawky added.